The Kit War by Joseph Berkner

"The Kit War" is an interactive and filterable data story about the apparel brands of the 500 top football clubs and all 211 FIFA affiliated national teams. It analyses the distribution of sponsorship throughout the last 30 years and concentrates the story on the two big players on the market: Nike and Adidas. The design of the story is imitating an online live ticker of a football match. The whole project includes data research, database preparation, coding, design, and story writing, all carried out by me.

The entrant has supplied multiple files for this work:

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