Choose Impact - ESI Principles explained by Kantar Worldpanel

This handout was used as a summary after our popular 'Choose Impact' event (where David McCandless was a speaker). The event aimed to raise the profile and importance of visualisation within the company and introduce our visualisation principles of Eye-catching, Succinct and Intuitive.
These ESI principles are outlined in the handout and are to be used as a prompt to encourage more impactful day to day presentation materials from our Client Service team.