You are what you stream by Spotify
Created for a Cannes Lions panel—where Adam Bly, Spotify's VP Data, interviewed burlesque performer Dita Von Teese—this visualization shows how your music streaming habits offer a window into who you are. With her explicit permission, Spotify analyzed Dita's listening history to find stories that elucidated her habits and personality. The visualization makes the metaphor explicit: the 7,532 dots represent each of Dita's streams; the dots dance across the screen to tell her musical story.
CreditsAliza Aufrichtig (design & development), Dan Delany (design & development), Clay Gibson (research), Ian Anderson (research), Alice Wang (research), Yang Sui (research)